Saturday, September 26, 2009

India Art Expo ' 09

The India Art Expo '09 is on at the Nehru Center, Worli, Mumbai from 25th-27th September, 2009. This is one peculiar case where the participants' marketing and advertising draws in more visitors than efforts (if any) put in by the event organisers.
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While we speak on Art Marketing, let me cite some features I intend to look out for as I plan to visit the show today. This is a must-see event for all artists and art-enthusiasts as some premiere galleries across the country, that specialize in promoting fresh talent, get together to display their collections.
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Personally, I look forward to meeting artist and leading art-dealer, Mr.Ashok Nayak of Ashok Art Gallery, New Delhi. I have been in conversation with this gentleman over emails. He's one dealer who knows to tap the immense potential of the internet to advantage. The entire webspace is filled with his advertising campaigns for the exhibitions he has participated in. Promotes fresh and mid-career talent from his collections all the same.
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More on the Expo after the visit.......Keep tuned !!!
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